Trying to run Google Ads independently but getting no results? Partner with a Google AdWords Agency to take the weight off your shoulders.
They handle everything: targeting, optimizing, and tracking, so you can focus on growing your business.
And the best part? They help you save money while improving results.
Why Should You Partner with a Google AdWords Agency?
Partnering with a Google AdWords Agency gives you access to experts who handle these details while you focus on your business.
Here’s how they can help, specifically landscaping companies:
1. Get More Leads with Targeted Campaigns
With Google AdWords, you can target the right people at the right time, but if you need to set it up right, you can save money on clicks that don’t convert.
How a Google AdWords agency targets:
- Local Targeting for Landscaping Businesses: Agencies can set up campaigns to target homeowners in specific neighborhoods or towns where they want to offer services. For example, they might focus on “lawn care in Providence” or “tree trimming in Cranston.”
- Using Negative Keywords: Prevent your ads from appearing for irrelevant searches like “DIY lawn care” or “cheap landscaping tools.” This helps ensure your budget is spent on people looking for your services.
- Timing Matters: An agency can schedule your ads to appear during peak hours when potential clients are most likely to search for landscaping services.
2. Optimize Your Ad Spend for Maximum ROI
Throwing money at Google Ads while knowing what works can save budgets. Partner with a Google AdWords agency to ensure your money is spent wisely.
Here’s what they do:
- A/B Testing for Better Results: Agencies test different ad headlines and images to find the combination that gets the most clicks and leads.
- Focus on High-Converting Keywords: They analyze data to find which keywords bring in actual leads, like “landscape design near me” instead of broad terms like “landscaping.”
- Track Conversions: A good agency will track which ads lead to calls or form submissions so you know what’s working.
3. Create Ads That Resonate with Your Audience
Generic ads don’t cut it anymore. Landscaping customers are more likely to respond to ads that address their specific needs.
- Highlight Seasonal Services: Promote fall cleanup or spring lawn aeration services at the right time of year. For example, an ad saying, “Get Your Lawn Ready for Spring – Call Today!” feels more relevant.
- Showcase Local Success Stories: Use before-and-after photos of jobs in your area. This builds trust and encourages people to click.
- Use Call Extensions: Add your phone number to your ads so potential customers can call you immediately.
4. Save Time and Focus on Your Business
Managing Google Ads campaigns takes time. And if you’re not an expert, it can quickly become overwhelming.
Here’s why outsourcing makes sense:
- Weekly Monitoring: Agencies log in regularly to check performance and adjust. Without this, your ads might stop delivering results.
- Content Refresh: They keep your ads fresh by rotating updated images and copy to avoid ad fatigue. For instance, instead of running the same “Fall Cleanup” ad all season, they might switch to “Prepare Your Lawn for Winter” midway through.
- Stay Updated with Trends: Google Ads updates constantly. Agencies stay on top of these changes to ensure their campaigns follow best practices.
How Ready Business Systems Can Help You?
Ready Business Systems specializes in digital advertising for landscaping companies. Here’s why we’re the perfect partner:
- Expertise in Landscaping Ads: We know what works for lawn care, tree services, and other outdoor businesses.
- Weekly Campaign Management: We monitor, adjust, and optimize your ads weekly so you don’t have to.
- Proven Results: Our campaigns generate leads and boost brand awareness. For example, our spring cleanup campaign delivered 101 leads at $21.93 per lead
Final Thoughts
Running Google Ads effectively takes time, expertise, and constant optimization.
Trying to do it on your own can cost you leads and money.
When you partner with a Google AdWords Agency, you gain access to experts who handle the hard work of targeting, monitoring, and improving your campaigns for better results.
Contact us today, and let us get you more leads.
